Facebook dominates App Market during lockdown

8 months ago 260
ARTICLE AD BOX

REVEALED: Facebook dominates App Market during lockdown

  • With 850 cardinal downloads past year, TikTok is the world’s astir fashionable app
  • However, 4 Facebook-owned societal platforms look among the apical six, with a combined fig of much than 2 cardinal downloads
  • This accounts for astir fractional of the Top 10’s planetary download figures

A caller survey shows that portion TikTok has been revealed arsenic the world’s astir fashionable and downloaded mobile app, societal media elephantine Facebook dominates the marketplace with 4 of its platforms.

Research conducted by app improvement company Bacancy Technology outlines that societal video-sharing level TikTok was downloaded a full of 850 cardinal times past year, receiving 250 cardinal much downloads than the 2nd astir fashionable app connected the list, WhatsApp.

However, having acquired Instagram successful 2012 and WhatsApp successful 2014, Facebook takes up 4 spots successful the Top 10 astir fashionable apps of 2020, with a combined full of much than 2 cardinal downloads. This fig accounts for 46% of the full download figures wrong the apical 10 list.

Following past year’s summation successful distant working, league telephone level Zoom – which ranks 5th connected the planetary database – received 477 cardinal downloads past year, coupled with an summation successful gross of 317% implicit figures from 2019.

Top 10 Global Apps of 2020

App Downloads 2020
TikTok 850 million
WhatsApp 600 million
Facebook 540 million
Instagram 503 million
Zoom 477 million
Messenger 404 million
Snapchat 281 million
Telegram 256 million
Google Meet 254 million
Netflix 223 million

Assessing a fig of the astir fashionable societal platforms, the United States – which has the 3rd largest colonisation number successful the satellite – ranks arsenic the state with the highest progressive idiosyncratic counts for Tiktok, Instagram and Snapchat. India, with the 2nd highest colonisation successful the world, has the largest magnitude of users of some WhatsApp and Facebook.

Country with highest users counts for Apps (raw idiosyncratic figures)

App Country with highest idiosyncratic count # of users, successful millions % of population
TikTok United States

65.9

19%

Whatsapp India

390

27%

Facebook India

320

22%

Instagram United States

140

42%

Snapchat United States

108

32%

However, analysing an app’s fig of users arsenic a percent of each country’s colonisation reveals that TikTok has the highest penetration successful the Netherlands with 22% of its colonisation utilizing TikTok. This is followed by the US (19%) and Norway (18%).

Seven successful 10 Spanish citizens are actively utilizing Whatsapp, portion 3 quarters of the colonisation of the Philippines person progressive profiles connected Facebook – a fig that trumps some America (57%) and the UK (55%).

Half of the Turkish colonisation are progressive connected their Instagram accounts – representing the state with the highest usage, and the aforesaid tin beryllium said of Snapchat’s popularity successful Saudi Arabia, with 50% of the colonisation holding progressive idiosyncratic accounts.

Naturally, these figures bash not origin successful fake accounts oregon users that whitethorn person much than 1 societal media account, though they amusement an absorbing denotation of each app’s planetary popularity.

Country with highest users counts for Apps (as a percent of population)

App Country with highest idiosyncratic count # of users, successful millions Population % of population

TikTok

Netherlands

3.8

17,178,419

22%

US

65.9

333,230,770

19%

Norway

1

5,469,887

18.20%

Whatsapp

Spain

33

46,775,584

70%

Italy

35

60,359,657

58.00%

Germany

48

84,091,604

57%

Facebook

Philippines

83

111,249,116

74%

Thailand

51

70,000,662

72%

Mexico

93

130,486,512

71%

Instagram

Turkey

44

85,379,961

51%

Brazil

95

214,289,417

44%

US

140

333,230,770

42%

Snapchat

Saudi Arabia

19.6

35,433,662

55%

France

24.5

65,439,407

37%

United States

108

333,230,770

32%

TikTok triumphs erstwhile again arsenic the world’s highest-grossing app, with reported gross of 540 cardinal USD past year. Despite lockdown restrictions limiting face-to-face contact, online dating level Tinder lands successful 2nd spot with 513 cardinal USD, and streaming video elephantine YouTube rounds disconnected the apical three, snatching up 478 cardinal USD.

Highest grossing app of 2020 (Global)

App

Revenue, millions USD

TikTok

540

Tinder

513

YouTube

478

Disney

314

Tencent Video

300

Piccoma

289

Line Manga

249

iQIYI

240

Netflix

209

Commenting connected the findings, a spokesperson for Bacancy Technology said: “Lockdown restrictions and the ‘stay astatine home’ mantra of 2020 caused galore of america to crook to the net and assorted apps for amusement and to indulge successful immoderate level of quality interaction. TikTok’s seemingly endless room of amusement has intelligibly captured the attraction of millions of people, portion the staple societal media apps proceed to beryllium an integral portion of our regular lives.”

This probe was conducted by app improvement company Bacancy Technology, an exclusive hub of apical bundle developers, UI/UX designers, QA experts and more, offering improvement services aimed astatine the instauration of high-end, enviable applications.

Read Entire Article